Home |
Press
Room |
Press Release Archives | International
Economic Index
For Immediate Release
September 2, 2010
Contact: Cristi Allen
callen@decisionanalyst.com
Phone: 817-640-6166
Decision Analyst’s International Economic Indices
Signal Slow Growth In Coming Months;
India Improves While France Declines
Arlington, Texas—The Decision Analyst Economic Index for the U.S. registered
95 in August 2010, a one-point increase from 94 in July 2010. India had the
largest increase of all the countries surveyed, increasing from 120 in July
to 124 in August. Mexico also saw an increase, going from an Index of 89 in
July to 92 in August. On the negative side, France (which has the lowest index
score of all countries surveyed) decreased from 84 in July to 82 in August.
Brazil also decreased from 130 in July to 128 in August (although Brazil still
has the second highest Index of the countries surveyed). Since the Decision
Analyst Economic Indices tend to foreshadow their countries’ economies
by six to 12 months, it continues to indicate that economic growth will be sluggish
for the remaining months of 2010 and into the first half of 2011.
“As the charts reveal, the U.S. and U.K. Economic Indices have been essentially
flat for the past few months, while Germany and Mexico have seen a slight upward
trend. The Indices are signaling slow growth, or no growth, for the next six
to 12 months,” said Jerry W. Thomas, President/CEO of Decision Analyst.
“The Economic Index is not forecasting a double-dip recession, although
it’s possible that we could experience one or two slightly negative quarters
over the next year. It’s difficult to see any factors that might produce
strong economic growth in 2011.”
Below are the International Economic Indices for the past three years.
The Index numbers for Argentina, Australia, Chile, China, Colombia, Germany,
Mexico, and Spain are a three-month moving average to smooth out month-to-month
fluctuations. The reported Index number averages the current month with the
two previous months.
Methodology
The Decision Analyst Economic Index is based on a monthly Internet survey of
several thousand households balanced by gender, age, and geography. The online
survey is conducted the last 10 days of each month. The Economic Index is calculated
from nine different economic measurements using a sophisticated econometric
model. The result is a snapshot of current economic activity in each country
surveyed, as seen through the eyes of representative consumers living in the
respective countries. Decision Analyst conducts its concurrent economic surveys
each month in Argentina, Australia, Brazil, Canada, Chile, China, Colombia,
France, Germany, India, Italy, Mexico, Netherlands, Peru, Russian Federation,
Spain, United Kingdom, United States, and Venezuela.
Whenever the Decision Analyst Economic Index is greater than 110, it tends
to signal an expanding economy. An Index value of 100 to 110 suggests a slow-growth
economy, and near or below 100 generally indicates economic contraction. These
guidelines vary by country, however.
About Decision Analyst
Decision Analyst (www.decisionanalyst.com) is a leading global marketing research
and analytical consulting firm specializing in advertising testing, strategy
research, new product development, and advanced modeling for marketing decision
optimization. The 32-year-old firm delivers competitive advantage to clients
throughout the world in the consumer packaged goods, telecommunications, retail,
technology, medical, and pharmaceutical industries. In addition, Decision Analyst
owns and operates the American Consumer Opinion® Online panel—one
of the largest consumer opinion panels in the world—with more than eight
million members.
For additional information contact:
Cristi Allen
Publicity
Email: callen@decisionanalyst.com
Phone: 1-800-ANALYSIS (262-5974) or 1-817-640-6166
Address: 604 Avenue H East
Arlington, TX 76011
Visit our Logos & Images page for photographs and logos, if needed.
