Home |
Press
Room |
Press Release Archives | The Science Place
In Fair Park Highest-Rated Education Attraction
For Immediate Release September 23, 2009
Contact: Cristi Allen
callen@decisionanalyst.com
Phone: 817-640-6166
The Science Place in Fair Park
Highest-Rated Educational Attraction
In North Texas, According To Decision Analyst Survey
Arlington, Texas—Based on its recently completed survey of over 1000
residents of 30 North Texas counties, including the 12 counties in the Dallas-Fort
Worth Metropolitan Statistical Area, here are the top-10 educational attractions
in the DFW area:
Local Attraction |
Percent of North Texas Residents
(Aged 18+) Who Rated Each Attraction as “Very Educational” |
| The Science Place in Fair Park |
76.1% |
| Fort Worth Museum of Science and History |
74.2% |
| Noble Planetarium in Fort Worth |
71.3% |
| Dallas Museum of Natural History |
70.2% |
| Dallas Aquarium |
60.9% |
| JFK Memorial in Dallas |
58.9% |
| Dallas Museum of Art |
58.5% |
| Omni IMAX® Theater in Fort Worth |
55.5% |
| Kimbell Art Museum |
55.2% |
| Fort Worth Zoo |
54.0% |
The Decision Analyst online survey covered only 30 major attractions in the
DFW Metroplex, so not all attractions were included. The purpose of the survey
was to measure awareness, usage, and image of the most popular DFW attractions
and amusements. The plan is to repeat the survey in August of each year.
“Local attractions and amusements are quite important to the DFW economy,”
said Jerry W. Thomas, President/CEO of Decision Analyst, “both as a stimulus
to local spending and as an added draw to attract out-of-town visitors. More
importantly, many of these attractions make major contributions to the educational
experiences of children and adults, and thereby enrich the culture of the Metroplex.”
Methodology
The online survey of 1005 North Texas adults (aged 18+) was completed in August
2009. The 30-county area includes all counties within an approximate 75-mile
radius from the center of the DFW Metroplex.
About Decision Analyst
Decision Analyst (www.decisionanalyst.com),
based in Dallas-Fort Worth, is a leading global marketing research and analytical consulting firm specializing in advertising testing, strategy research, new product development, and advanced modeling for marketing decision optimization. The 30-year-old firm delivers competitive advantage to clients throughout the world in the consumer packaged goods, retail, medical, and pharmaceutical industries. In addition, Decision Analyst operates American Consumer Opinion® Online, one of the world’s largest online panels with more than seven million consumers.
For additional information contact:
Cristi Allen
Publicity
Email: callen@decisionanalyst.com
Phone: 1-800-ANALYSIS (262-5974) or 1-817-640-6166
Address: 604 Avenue H East
Arlington, TX 76011
Visit our Logos
& Images page for photographs and logos,
if needed.
